The cannabis retail space is fast-moving, highly regulated, and fiercely competitive. How can you stand out in a sea of green and boost sales while maintaining customer loyalty? If you’re using GreenPoint POS, you have several tools at your fingertips begging to help you succeed. Other “dispensary-specific” POS systems may claim to streamline your workflow, when in reality, they are just the same as any other retail software. CannaPoint POS understands the specific compliance regulations of the cannabis industry and how to leverage detailed customer and purchasing data and track real results that positively influence your business. Let’s get into it.
Inventory Management & Compliance
Juggling where your inventory stands can be one of the most challenging aspects of running a successful dispensary. If you’re struggling to stay within compliance regulations, you not only will have to deal with potential hefty fines if your counts are not accurate, but you also are at risk of having your business shut down. One of CannaPoint’s most useful features, which is cannabis-industry-specific, is the ability to compare in-store inventory directly with METRC at the touch of a button. Our robust system easily tracks your product movement from seed to store. Be audit-ready at any given moment and maintain professionalism.
Customer Experience
Customer experience can be another sticking point in the cannabis industry. There’s still plenty of room for improvement when it comes to the check-in, shopping, and check-out flow for your customers. You know that speed, accuracy, and compliance aren’t luxuries — they’re necessities. It’s perfectly acceptable to expect real-time inventory tracking, easy age verification, and purchase limits within your POS system. These are just a few of the built-in tools you need that are in the fabric of our system. During check-out, CannaPoint can bring up customer loyalty information and purchase history to work with a rewards program and/or tailor product suggestions and upsells. If you’ve ever been a regular somewhere and felt seen, your usual remembered, your preferences known, etc. you know how powerful that experience can be in building customer loyalty. One-time sales and new leads are great, but the bread and butter of income will be the regulars. Not only do they give consistent sales, but they’re the most effective marketing strategy you can have.
Customers don’t know what they don’t know, empower your staff with the tools to educate and serve better, and you’ll see more return business. It will also create a queue for your customers to ensure wait times are manageable. With the cannabis industry being so community-driven, any spare time your budtenders can get to connect with your clientele will directly affect your bottom line.
Read more about how to be create Customer Loyalty HERE.
RFID – Stay Ahead of Compliance Issues
CannaPoint makes it simple to intake shipments into your inventory system. Each item is scanned and entered into inventory with all relevant details — including batch numbers, weights, expiration dates, and METRC-assigned package tags. CannaPoint also integrates seamlessly with an RFID system. This initial scan links your inventory directly to the METRC tracking system, ensuring everything is accounted for from the moment it enters your store – essential for staying state compliant and maintaining a positive customer experience.
Real-time tracking of your inventory is one of the most important functions a cannabis specific POS system can offer. Built in automation to your store with restock alerts, will keep you ahead of the headaches. Quickly look up info on new or old batches and shipments in the system and speed up your workflow with bulk uploads for new product entries to reduce the human error component of staying compliant.
Learn more about how RFID can help your business HERE.
eCommerce
CannaPoint also integrates with your third-party eCommerce site to cut down on lines in your store. Again, convenience for your customers and creating a smooth/delightful shopping experience is what’s going to build a loyal base. All of the same helpful features our system offers in-store are present through eCommerce.
Empower a Happy Staff
Without a happy staff, a business has little hope for success. You as a business owner have incredible amounts of drive, vision, and passion for what you’re doing. Your employees need a healthy environment for those same feelings to become invested in a workplace. Typically this comes down to culture, and there’s many factors that will contribute to that being a safe, calm, professional, and fun experience. CannaPoint POS helps immensely to create that culture. When you can trust that you won’t have to deal with frequent crashes, misinformation, and bugs. Training becomes an easier and less stressful experience with our straightforward UI and tablet/mobile integration. Real-time tracking will lessen human error; it’s hard to feel encouraged at work when small mistakes could have large consequences, such as hefty fines. Also, with customer information prompts at check-in/check-out, it becomes significantly easier to build a community with customers, making everyone involved feel less in the monotonous grind and more in a collaborative community-building process. When your POS works for you, it frees up everything to work smoothly..
So whether you’re opening your first location or scaling up, CannaPoint scales with you, simplifying the complex, giving your team a system they can trust, and your customers an experience they’ll want to come back for. Built by specialty retail veterans, this system is dynamic enough to handle large-scale operations. CannaPoint also shines when used by small businesses, providing you with smarter sales, automated and smoother operations, worry-free compliance, and happy customers.
If you’re feeling overwhelmed by the prospect of switching POS systems, take a breath and give us a call. At Mariner Business Solutions, we have a dedicated team that supports you and your business needs. There’s no robot voice talking back to you, trying to understand the complexities of your operation, just humans who care. If you’re curious, book a demo of our system and we’ll be happy to answer any questions you may have!
